Can a Virginia business show the price of a product and the service to install it separately?
Quick answer
Yes. Va. Code 59.1-608(A) lets a supplier that provides both a good and a service display the total price of the good separately from the total price or rate charged for the service. Each figure must still include every mandatory fee or surcharge. Government taxes and reasonable shipping can be left out (59.1-607), and discounts or waived fees are allowed (59.1-609(A)).
What does the law say? Key facts and official sources
| Item | What the law says | Source |
|---|---|---|
| In force | July 1, 2025 (2025 Acts ch. 686, SB 1212, approved May 2, 2025; also ch. 685) | Acts of Assembly 2025 ch. 686 |
| Main rule | No supplier shall advertise or display a price without clearly and conspicuously displaying the total price, including all mandatory fees or surcharges (59.1-608(A)) | Va. Code 59.1-608 |
| Goods plus services | A supplier that provides both a good and a service may display the total price of the good separately from the total price or rate charged for providing the service (59.1-608(A)) | Va. Code 59.1-608 |
| Mandatory fee | Any additional fee or surcharge that must be paid in order to purchase the good or service being advertised (59.1-607) | Va. Code 59.1-607 |
| Left out of mandatory fees | Government taxes or fees and reasonable postage or shipping fees (59.1-607) | Va. Code 59.1-607 |
| Allowed | Reducing a price, promotions or waiving fees, and pricing that complies with specific state or federal laws for that supplier (59.1-609(A)) | Va. Code 59.1-609 |
| Penalty | A violation is a prohibited practice under the Virginia Consumer Protection Act (59.1-610); willful violations up to $2,500 each, $5,000 for willful breach of an injunction or assurance (59.1-206(A),(C)) | Va. Code 59.1-206 |
| Last verified | October 31, 2026 | Astor Ventures |
Does a "disposal fee" on the installation need to be in the installation price?
If every customer who buys the installation must pay it, it is a mandatory fee for that service (59.1-607), so include it in the installation total.
Can I quote the service as an hourly rate?
The text allows "the total price or rate charged for providing the service". If the final total depends on time or options, the price-variable rules in 59.1-608(D) also apply.
Is there a fine?
Violations are prohibited practices under the Virginia Consumer Protection Act (59.1-610); willful violations carry up to $2,500 each (59.1-206(A)).
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What else do people ask?
When did this start?
July 1, 2025.
Is shipping part of the total?
Reasonable postage or shipping fees are not mandatory fees (59.1-607).
Are car dealers covered?
Fees authorized by law that motor vehicle dealers charge are excluded (59.1-609(B)).
Is this legal advice?
No. General information only.
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